MasterCard introduces ‘Spend & Win’ campaign for Cardholders in Sri Lanka
Posted on November 26th, 2013
Media Release –mastercard.lk
November 25, 2013, Colombo, Sri Lanka: MasterCard announces the launch of the “Spend & Win” campaign for MasterCard debit and credit cardholders and Maestro debit cardholders in Sri Lanka.
As part of this new campaign, MasterCard debit and credit cardholders and Maestro debit cardholders of participating banks in Sri Lanka who spend LKR 1,000 or more in a single receipt/transaction between November 25, 2013 and January 31, 2014 at qualifying merchants in Sri Lanka, stand a chance to win stay vouchers at select properties of Cinnamon Hotels and Resorts worth LKR 20,000.
Each qualifying purchase made using a MasterCard or Maestro debit card will earn the cardholder 2 points and each qualifying purchase made using a MasterCard credit card will earn the cardholder 1 point. Of these cardholders, the top 200 MasterCard and Maestro debit cardholders collectively with the highest number of points earned and the top 200 MasterCard credit cardholders with the highest number of points earned during the campaign period will each receive a LKR 20,000 stay voucher with Cinnamon Hotels and Resorts. The participating banks will be notified of the winners of MasterCard’s “Spend & Win” campaign within 90 days of the campaign’s conclusion. The stay vouchers will be distributed by the participating banks to their respective winning cardholders.
Offering LKR 8 million worth of stay vouchers in total, this is the biggest consumer campaign launched by MasterCard in Sri Lanka to date. “We are delighted to introduce this new ‘Spend & Win’ campaign for MasterCard debit and credit cardholders and Maestro debit cardholders in Sri Lanka. With the ongoing festive season, we feel this new campaign is a great opportunity to reward the loyalty of the ever-growing community of local MasterCard and Maestro customers,” said Mr. Vikas Varma, area head, South Asia, MasterCard.
Visit www.mastercard.lk for more details on the promotion
About MasterCard
MasterCard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MasterCardNews, join the discussion on the Cashless Pioneers Blog and subscribe for the latest news on the Engagement Bureau.
Media Contact:
Jagdish Hathiramani
LOWE LDB
jagdish.h@loweldb.com
+94 (0) 727 110 220