Sri Lanka appoints high level task force to boost tourism
Posted on January 21st, 2020

Courtesy NewsIn.Asia

Sri Lanka tourist arrivals break records in January

Colombo, Jan. 21 – The Sri Lankan Tourism Ministry on Tuesday appointed a seven-member high level task force to transform the island’s tourism sector into a $10 billion industry by 2030.

Minister of Industrial Export, Investment Promotion, Tourism and Civil Aviation, Prasanna Ranatunga said in a statement that the task force consisted of key state sector stakeholders, including the chairman of flag carrier SriLankan Airlines, reports Xinhua news agency.

The Minister told the local Daily Financial Times that the task force was expected to identify problems faced by the tourism industry and offer solutions and implementation guidance on the future development of the sector.

Given the importance of the sector for the development of the economy, Minister Ranatunga had also instructed the task force to submit its recommendations within two weeks.

In addition, the Minister has directed the task force to identify new areas to develop tourism apart from traditional tourist attractions.

The task force has been instructed to submit proposals and programs to promote tourism based on areas such as amusement parks, religion, cultural and national heritage, adventure sports, agriculture and forestry tourism, indigenous Ayurveda and so on,” he said.

Ranatunga also said that he intended to implement a strategic marketing programme to promote Sri Lankan tourism within a wide range of countries.

President Gotabaya Rajapaksa said here last week that his government would aim to increase the annual tourist arrival figure to seven million by 2030, while also making it a $10 billion industry.

Last year, Sri Lanka attracted over 1.9 million tourists with India, China and Britain being the leading markets.

2 Responses to “Sri Lanka appoints high level task force to boost tourism”

  1. aloy Says:

    Hats off to Gota and the team for the way things are being handled; not anti west or east. This airport and that of Mattala are gold mines if handled properly. Whats important is the perception. When investors see things are happening in a transparent way with minimum corruption they too will come running. Their investments will be like buying our debts.

    This airport was like a malukade without any order. There is no flight information board outside the arrival area. What is there is a computer monitor. We feel ashamed when we see other airports.

  2. aloy Says:

    To give confidence to investors (and the citizens) the two cases involving Pasku Praharaya and the CB scam should be investigated and dealt with before dissolving the parliament. The culprits should not be allowed to come to parliament again. Let the current parliament run its full term while the action is being taken and the cases closed.

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